Freelance Marketing Partner for Ethical Brands
I help lean teams build streamlined marketing systems that drive impact and revenue.
You don’t need a full marketing department to make a big impact.
You need a partner who understands your mission, your customers, and your margins.
I help purpose-driven e-commerce brands build marketing systems that work harder for their business — from social media and influencer campaigns to full funnels that turn awareness into customers.
My goal is to help you grow sustainably, without burning out your team or your audience.
Hey! I’m Jenessa, ecommerce marketer for brands that care about people and the planet.
Over 7+ years in digital marketing, I’ve supported campaigns for brands in the home and garden, outdoor, clean skincare, and wellness industries.
Now, I help other founders and small teams grow with the systems, strategies, and storytelling tactics that drive lasting impact.
What I Do
Strategic Marketing for Lean Teams
I blend strategy with hands-on execution to create marketing that connects and converts.
Systems & Optimization
Behind every great campaign is a solid system. I build tech stacks, workflows, reporting systems, and communication processes that help lean teams stay organized, work smarter, and scale without chaos.
Campaign Strategy & Management
I create and manage marketing calendars, oversee timelines, and keep every piece of your campaign on track — from seasonal promotions to product launches.
Acting as the bridge between your in-house team and external partners, I turn your goals into a strategy and keep it in motion.
Social Media & Influencer Marketing
From strategy to execution, I help you tell your brand story, grow your audience, and build authentic relationships that convert.
I also collaborate with creators and your ad team to develop content that performs across paid and organic channels.
Creative Direction & Campaign Assets
Need more content, but not sure where to start?
I help brands create a realistic plan for generating the photos and videos they need within their budget and in-house capabilities. The result: high-performing assets that power your campaigns across every channel.
Ready to get started?
Every brand’s needs are different — that’s why I start every partnership with a free discovery call. We’ll talk through your goals, team structure, and current challenges, then map out a custom plan that fits your priorities and resources.
Whether you need ongoing support or a short-term launch partner, we’ll create a solution that helps your marketing run smoothly and get better results.
TRUSTED BY
The fact is, marketing to conscious consumers is different.
Yes, they care about the quality of your product.
They also care about where the materials were sourced, how it was made, what effect the ingredients have on their health, and what happens at the end of its useful life.
That’s why you can’t just draw any ole marketer or agency out of a hat and give them the keys to your reputation.
You need someone who understands your customers’ values and the “why” behind your products and initiatives.
Someone who can paint a picture of the lifestyle you’re selling with words and pixels.
And, just as importantly, you need someone who can speak to your efforts without straying into greenwashing or cleanwashing territory.
If you want to take the friction out of your funnel, you have to show up authentically with content that creates transparency and welcomes customers into your world.
That’s where I come in.
Shannon Cowan, Content Editor at Eartheasy
“Since working with Jenessa on our social media, we have a more consistent presence and our audience is growing. We’ve also seen general engagement pick up, and it feels like our users are starting to form a community.”
Strategic marketing that moves the needle.
I leverage data to create strategies and content that get my clients results like:
41% year-over-year increase in campaign revenue
A 221% boost in revenue from organic social year-over-year
79% more website sessions on a blog article after an SEO update
A 114% increase in Instagram follower growth in 6 months
Multiple viral Reels leading to thousands of new followers
Turning over 3,000 social media followers into email subscribers with a giveaway
Hundreds of thousands of website sessions every year from Pinterest